The Fruit Tree Planting Foundation (FTPF) is once again proud to partner with international eco-friendly hair care brand Davines to plant fruit trees for low-income communities through a program called Sustainable Beauty Week. From April 20-25, 2015, participating salons across the U.S. and Canada will open their doors and offer cut and styling services for a suggested donation. Many salons are taking part in different ways and on alternative days, so please check with your local Davines salon.
Davines’ commitment to sustainability spansfrom the ethically sourced natural ingredients in their products to their product packaging and commitment to education. Sustainable Beauty Week encourages their partner salons in the U.S. and Canada – and their consumers – to support our worldwide efforts to plant trees at schools and with low-income families, providing improved nutrition and environmental benefits for generations.
In the first year of the partnership, Sustainable Beauty Day made it possible to plant 6,000 fruit trees in deforested, poverty-stricken areas of Mozambique and South Africa. Next, the program traveled to Brazil to plant 5,800 more fruit trees! Last year, we worked with Native American tribes in New Mexico and Arizona to create tribal orchards. And this year, we are planting thousands of trees in El Salvador for low-income farmers and public schools. The video below shows some of the inspiring results.
Your support will ensure that we maximize the number of trees planted in our programs for communities everywhere! Salons, as well as individuals who wish to donate, may do so here.